{"id":1171,"date":"2021-10-04T18:15:30","date_gmt":"2021-10-04T18:15:30","guid":{"rendered":"https:\/\/www.languagetesting.com\/blog\/?p=1171"},"modified":"2023-12-28T16:52:04","modified_gmt":"2023-12-28T16:52:04","slug":"business-benefits-of-multilingualism","status":"publish","type":"post","link":"https:\/\/www.languagetesting.com\/blog\/business-benefits-of-multilingualism\/","title":{"rendered":"Business Benefits of Multilingualism"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1171\" class=\"elementor elementor-1171\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-10811859 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"10811859\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d8ac16c\" data-id=\"1d8ac16c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1836730 elementor-widget elementor-widget-image\" data-id=\"1836730\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/01-benefits-multilingualism-1024x469.jpg\" class=\"attachment-large size-large wp-image-2582\" alt=\"Stewardess talking to passengers on plane.\" srcset=\"https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/01-benefits-multilingualism-1024x469.jpg 1024w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/01-benefits-multilingualism-300x138.jpg 300w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/01-benefits-multilingualism-768x352.jpg 768w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/01-benefits-multilingualism.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2765d315 elementor-widget elementor-widget-text-editor\" data-id=\"2765d315\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In our increasingly globalized world, there is a growing need for a multilingual workforce. The demand for multilingual employees more than doubled\u00a0<a href=\"https:\/\/www.languagetesting.com\/blog\/business-benefits-of-multilingualism\/#_ftn1\" target=\"_blank\" rel=\"noopener noreferrer\">between 2010 and 2015<\/a>. The workforce has continued to evolve since then, particularly\u00a0because\u00a0of the\u00a0COVID-19 pandemic \u2014\u00a0as of 2021, there\u00a0<a href=\"https:\/\/www.languagetesting.com\/blog\/business-benefits-of-multilingualism\/#_ftn2\" target=\"_blank\" rel=\"noopener noreferrer\">has been a 30% increase<\/a>\u00a0in bilingual remote jobs.<\/p><p>Multilingual employees bring undeniable value to the workplace, helping to build a culturally diverse workforce, which in\u00a0turn\u00a0allows for fresh ideas and perspectives in creating new business solutions. They also help with the expansion into global markets and the building of employee\u00a0and\u00a0customer trust.<\/p><p>Businesses can keep pace with the global market by prioritizing multilingualism. Knowledge of more than one language can benefit employee and business growth. By prioritizing multilingual career advancement, you can ensure employee and organizational achievement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce2a451 elementor-widget elementor-widget-heading\" data-id=\"ce2a451\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Invest in Multilingualism?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8780872 elementor-widget elementor-widget-text-editor\" data-id=\"8780872\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Businesses that prioritize multilingualism can connect with broader audiences. Learning a new language requires a commitment to a new culture. During this process, you adopt new viewpoints and understand different cultural nuances. Your brain adapts to the new language and expands, developing new or advanced skills.<\/p><p>Employers can bring these advanced skills into their workplaces by hiring multilingual employees or providing existing workers with the ability to become bilingual. For example, multilingualism can develop these skills in employees:<\/p><ul><li><strong>Improved communication:\u00a0<\/strong>Multilingualism allows people to communicate with larger numbers of people. People who speak more than one language understand the structural components on a deeper level. For instance, they might understand the most effective way to discuss a particular topic. Effective communication is a vital trait for employees, letting them speak with co-workers, supervisors, and clients in an engaging and clear way. They can introduce products, answer customer concerns, or present new ideas.<\/li><li><strong>Strengthened client relationships:\u00a0<\/strong>According to\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/312940\/share-of-us-population-speaking-a-language-other-than-english-at-home-by-state\/\" target=\"_blank\" rel=\"noopener noreferrer\">data from Statista<\/a>, more than one-fifth of Americans speak a language other than English at home. By employing multilingual workers, you can connect with a wider client base. You can interact with clients in their preferred languages, which facilitates a closer relationship. Employees become better prepared to meet customer expectations and respond to their needs. The personalized approach increases brand loyalty.<\/li><li><strong>More productive work environment:\u00a0<\/strong>You can also boost your workplace&#8217;s efficiency with multilingual workers. Bilingual speakers can have increased confidence, which can lead to stronger relationships among employees. A unified workforce can work more efficiently due to increased collaboration. Better communication makes it easier to complete projects and relay information to each other.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d2569d elementor-widget elementor-widget-image\" data-id=\"8d2569d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/02-why-invest-1024x469.jpg\" class=\"attachment-large size-large wp-image-2583\" alt=\"Why invest in multilingualism? Leads to improved communication, strengthened client relationships, and more productive work environment.\" srcset=\"https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/02-why-invest-1024x469.jpg 1024w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/02-why-invest-300x138.jpg 300w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/02-why-invest-768x352.jpg 768w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/02-why-invest.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea9f068 elementor-widget elementor-widget-heading\" data-id=\"ea9f068\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Case Study: JetBlue<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49907ec elementor-widget elementor-widget-text-editor\" data-id=\"49907ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>JetBlue is a prime example of how multilingualism benefits businesses. The airline company allows employees to fast-track their degree programs, making it easier to obtain their credentials. Their Global Scholars Program advances the educational and professional opportunities for all employees, allowing them to earn accredited associate or bachelor&#8217;s degrees. Employees can also apply previous courses, certifications, licenses and job experiences to their degrees to build credits.<\/p><p>Multilingual JetBlue employees can also increase college credits by displaying their proficiency in other languages. JetBlue partnered with Language Testing International<sup>\u00ae<\/sup>\u00a0(LTI) to provide the opportunity to take language tests. LTI<sup>\u00ae<\/sup>\u00a0administers\u00a0ACTFL assessments, which have significance for proficiency and certification and are recognized by the American Council on Education.<\/p><p>They\u00a0offer the opportunity for multilingual speakers, readers, and writers to earn college credits\u00a0or\u00a0linguistic certifications. \u201cSomeone who is a native speaker, or who is at the\u00a0expert level\u00a0in a language, can get 9 to 12 credits for a couple of the ACTFL assessments. That is a huge benefit to our crewmembers in the program,\u201d says Nicole Lembo, the Manager of Talent Management\/Academic Programs at JetBlue.<\/p><p>The success of the Global Scholars Program is evident for both the employees and for JetBlue. With the help of LTI and ACTFL, crewmembers at JetBlue not only have the opportunity to complete an academic degree without having to return to school, but many ascend to new roles within the company. Employees who complete the program also \u201ctend to be more engaged with the company, tend to be more loyal to JetBlue, and they stay longer,\u201d says Lembo.\u00a0<\/p><p>Attracting and retaining talent in today\u2019s economy is key to success. Lembo says, \u201cWhen our crewmembers who already speak another language are able to become certified by ACTFL, it is not only valuable on a resume but even more exciting for us. Our employees have the opportunity to earn credits towards a bachelor\u2019s degree. Ultimately, we are able to provide education to incoming talent, a huge part of the value proposition when it comes to recruitment. If you are going to be the employer of choice in today\u2019s labor market where everybody is fighting for talent as we\u2019re coming out of Covid, you have to offer more than a paycheck.\u201d Recognizing and investing in employees\u2019 multilingual skills can certainly contribute to a company\u2019s competitiveness and ultimate transition to the global stage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd2d45c elementor-widget elementor-widget-heading\" data-id=\"dd2d45c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About Language Testing International<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86252fd elementor-widget elementor-widget-text-editor\" data-id=\"86252fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Administering ACTFL assessments and partnering with LTI can ultimately serve as the catalyst to help you elevate your employees\u2019 academic and professional experiences, expanding\u00a0your business.\u00a0Your\u00a0<a href=\"https:\/\/www.languagetesting.com\/certifications-tests\/certifications\" target=\"_blank\" rel=\"noopener noreferrer\">employees can earn ACTFL language proficiency certification<\/a>\u00a0with Language Testing International.<\/p><p>To learn more about JetBlue\u2019s experience partnering with LTI,\u00a0<a href=\"https:\/\/content.languagetesting.com\/language-is-your-superpower\/\" target=\"_blank\" rel=\"noopener noreferrer\">listen to our podcast<\/a>\u00a0in which Nicole Lembo discusses how JetBlue is leveraging LTI\u2019s Language Proficiency Testing to help the company\u2019s employees further their academic and career advancement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50a5608 elementor-widget elementor-widget-image\" data-id=\"50a5608\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.languagetesting.com\/certifications-tests\/certifications\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/03-employee-certification-LTI-1024x469.jpg\" class=\"attachment-large size-large wp-image-2585\" alt=\"\" srcset=\"https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/03-employee-certification-LTI-1024x469.jpg 1024w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/03-employee-certification-LTI-300x138.jpg 300w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/03-employee-certification-LTI-768x352.jpg 768w, https:\/\/www.languagetesting.com\/blog\/wp-content\/uploads\/2021\/10\/03-employee-certification-LTI.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60df592 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60df592\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e7410a\" data-id=\"7e7410a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In our increasingly globalized world, there is a growing need for a multilingual workforce. The demand for multilingual employees more than doubled\u00a0between 2010 and 2015. The workforce has continued to evolve since then, particularly\u00a0because\u00a0of the\u00a0COVID-19 pandemic \u2014\u00a0as of 2021, there\u00a0has been a 30% increase\u00a0in bilingual remote jobs. Multilingual employees bring undeniable value to the workplace, [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2,195],"tags":[32,197,31,224],"class_list":["post-1171","post","type-post","status-publish","format-standard","hentry","category-commercial","category-language-proficient","tag-employee-language-assessment","tag-hiring-multilinguals","tag-multilingual-employees","tag-multilingualism-in-the-workplace"],"acf":[],"aioseo_notices":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/posts\/1171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/comments?post=1171"}],"version-history":[{"count":9,"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/posts\/1171\/revisions"}],"predecessor-version":[{"id":2982,"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/posts\/1171\/revisions\/2982"}],"wp:attachment":[{"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/media?parent=1171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/categories?post=1171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.languagetesting.com\/blog\/wp-json\/wp\/v2\/tags?post=1171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}