In 2009, I went to a business networking luncheon. The Marketing Director of a major hospital campus in my neighborhood told me to scoot over in a booth I was sitting at because she wanted to sit next to me to talk. She had heard that my company specializes in multicultural marketing and maybe, just […]
Continue readingMitigating Conflict and Fostering Mutual Understanding with Language Proficiency
At Language Testing International, we have seen countless ways in which language proficiency skills alone have benefited our customers in their professional, academic, and even in their personal lives. However, when a person’s language proficiency skills are combined with cultural competency, the value that person brings to the table grows exponentially. A culturally competent person […]
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