Category: Language Proficient

Recognizing The Importance of In-Culture and In-Industry Language Proficiency

Many companies would agree that possessing the ability to communicate with diverse audiences, potential customers, or clients, and even with potential investors or strategic partners in more than one language is a valuable asset to have. After all, 75% of consumers say they’d be more likely to make a purchase from a company that had […]

Commit to Providing Linguistically and Culturally Competent Offerings to Diverse Market Segments

Through the many sectors, industries, and communities that Language Testing International (LTI) supports across the world, we have been able to observe, experience, and be a part of many business and societal trends. One of these trends, especially within the U.S. market, has been the shift in the American business mindset into attempting to become […]

Commitment to Enhancing Employee-Customer Relations

The landscape of today’s marketplace is highly focused on the quality of relationships. There are clear connections between employee satisfaction and customer experience, but there are other connections between employees and customers—such as language. How can language, and a commitment to language, redefine employee-customer relations? As Alex Shashkevich, of Stanford News, writes, “people speak roughly […]

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Business Benefits of Multilingualism

In our increasingly globalized world, there is a growing need for a multilingual workforce. The demand for multilingual employees more than doubled between 2010 and 2015. The workforce has continued to evolve since then, particularly because of the COVID-19 pandemic — as of 2021, there has been a 30% increase in bilingual remote jobs. Multilingual employees bring undeniable value to the workplace, […]

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Why is Language Certification so Important in Healthcare?

Why Is Language Certification Important in Healthcare? Language certification is essential in healthcare because it ensures optimal patient care and increases safety. Speaking more than one language in healthcare positions helps nurses, doctors, and care teams provide quality care for diverse communities. Overcoming language barriers in healthcare is crucial because it ensures patients receive and […]

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Hiring Multilingual Workers and Taking Out the Complexities

So, you’ve decided to hire multilingual employees, and that makes your organization simply amazing! Why? Because as confirmed by the New American Economy Report, “Americans lose almost $2 billion each year because of language and cultural misunderstandings.” Thus, hiring multilingual talent is clearly a smart business decision. Now comes the tricky part—how do you find […]

Language Proficient – October 2019

Language Proficient Brought to you by Language Testing International — Your Global Partner in Language Testing, Training, and Learning. 3 MILLION Multilinguals strong and growing! Companies all around the world depend on multilingual talent in order to grow and scale their business. Employees with the appropriate level of language proficiency eliminate communication barriers and mitigate […]

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