oral proficiency

  1. THE OPIc ARRIVES IN CHINA

    THE OPIc ARRIVES IN CHINA
    The Oral Proficiency Interview computer system (OPIc), developed by the American Council on the Teaching of Foreign Languages (ACTFL), was recently introduced in Shanghai to assist those seeking employment with international companies to demonstrate their proficiency. Currently, the OPIc covers 13 languages and five of them, English, Russian, Japanese, Korean and Spanish, are now available in China. “The system was introduced in China because it...
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  2. Talking Toys: Helping or Hurting Young Language Learners?

    Talking Toys: Helping or Hurting Young Language Learners?
    A new and very interesting study in JAMA Pediatrics discovered that toys marketed as language promoters don’t prove to be so in most cases. In fact, the study found that these toys in fact, hindered the language learning process in young children. Professor Anna Sosa, of Northern Arizona University, led the study and provided participating families three different types...
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  3. Press 1 for English, Press 2 for Your Language

    Press 1 for English, Press 2 for Your Language
    In its recent survey on global consumer preferences on the web, "Can't Read, Won't Buy," Common Sense Advisory found that three-quarters of 3,002 respondents in 10 non-English-speaking countries are more likely to buy a product if the post-sales support is in their language. That customer care may be delivered through FAQs or chat at the company's website - or by...
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